Calling itself 'Golf's Glorious New Home' the desert estate, owned by Dubai-based Leisurecorp and developed under the guidance of golfing legends, Greg Norman, Vijay Singh, Sergio Garcia and Pete Dye, will offer the golfing world the following:
Four exclusive members-only championship golf courses - Earth, Fire, Wind and Water. They have been designed by world-renowned golfing figures and have cost twice the amount usually associated with the very best championship courses elsewhere in the world.
Golf and Tennis academies and other faculties such as pro-shops, locker rooms and swimming pools, a spa and health centres that are second to none.
Some of the most beautiful and luxurious homes ever built on a golf course estate.
A magnificent clubhouse with a dining destination offering a huge variety of menues ranging from gourmet dinners, through table-side grilling of waygu beef, meat and fish, through hot and cold post-golf food and drink in a congenial atmosphere, through a rooftop tapas spot serving wine, shisha and cigars, through healthy, easy-to-eat dishes served poolside or at the spa to a lounge where cake, coffee, juices and snacks are served in an atmosphere as relaxing as its servings are tasty.
The clubhouse also houses the international headquarters of The European Tour and makes available five-star facilities for weddings, banquets and business conferences.
Of the four championship courses, designed by Norman (Fire, Earth), Singh (Water) and Garcia (Wind) - the latter with the help of famed US golf course architect Pete Dye, two are open to members and their guests.
They are Fire, the latest to open, and Earth where the Dubai World Championship was played last year and will be staged again this week.
Fire, was operational by December 1 this year, but with the world wide recession having slowed the development of the Jumeirah Estate, the other two, Water and Wind, are still under construction with no firm dates available as yet as to when they will be operational.
Named after the powerful elements of nature that inspired the legends of golf to create them, Earth, Fire, Wind and Water will each, in their own right., provide the centre pieces of four distinctive neighbourhoods which together, Leisurecorp claim, will offer a golfing experience available nowhere else in the world.
The courses have been developed using environmentally friendly techniques such as hydro seeding, a less water-intensive method of growing grass.
Mature trees have been rescued from sites all over Dubai and replanted here - they number over 3,000 on the Earth course alone.
Rarely have courses received more attention from their creators, improved through frequent visits from Norman, Singh, Garcia and Dye in person.
Likewise, most courses do not benefit from the Jumeirah level of financial investment - more than twice the average expenditure per hole as compared to other premier courses.
